Keevan Cycling Club riders have embraced the spirit of the Giro d’Italia by swapping the traditional racing colours for pink.
The decision was made at a recent meeting and the new-look Keevan competitors recently hit the roads to a warm response from the general public.
“We wanted to do something special to celebrate the Giro d’Italia coming over to Northern Ireland and this switch from our blue, yellow and white kit was agreed as the way forward,” said Keevan’s David Moore. “Powerhouse Sport handle our kit and were happy to run off the special pink gear with an Italy flag on the design.
“It looks great and we had plenty of cheers during our run the other day.
“I work in Belfast so it has been wonderful to be around the city with the buzz building and everywhere you look you see things painted pink.
“People maybe do not fully get just how big this is going to be and I cannot wait to meet people from all over the world who have visited my country to support my sport.
“I was talking to someone this week who told me about an Italian tourist who bought a fold-up bike just to zip around the city over the next few days.
“We want to interact with as many visitors as possible and would love to swap tops with cycling fans from other parts of the world.”
David and his Keevan colleagues currently operate with a membership of 90 riders, with social functions as much a part of club life as official events. His hope is that the Giro d’Italia visit can become an extension of the Keevan club ethos of combining friendship with fitness.