Portadown-based Kestrel Foods is bringing the authentic taste of global street food to local homes after securing a £130,000 deal with Tesco Northern Ireland for its new range of fruit and nut snacks.
The deal comes on the back of company-wide success in 2015 within domestic and international markets, thanks to major investment into its production facilities, a targeted growth strategy and an ongoing commitment to innovation.
The latest innovation – the Forest Feast Street Food range – was inspired by the sights, sounds and spices of the world’s street food ‘hot spots’. The range promises to transport consumers to far off countries, whether the smoky barbeque pits of the American Deep South or the idyllic tropical beaches of Thailand.
The 150g bags of mixed nuts and fruits are available in-store, perfect for mid-morning and afternoon grazing, especially for those trying to stick to healthy new year’s resolutions. The nuts are oven roasted and seasoned, using Kestrel Foods’ own unique blends, in its state of the art roasting facility in Portadown.
Steven Murphy, buyer at Tesco Northern Ireland, said: “With a 20-year heritage in food production, Kestrel Foods is one of the province’s biggest food success stories and we’re pleased to be bringing its latest product innovation to stores here.
“Through Tesco Northern Ireland’s ‘Taste” campaign, our number one priority is identifying quality, local produce and working with the businesses to introduce their products to Northern Ireland consumers – and beyond – through a range of initiatives that include in-store sampling, event attendance and marketing support.”
Tim McVicker, Commercial Director at Kestrel Foods, said: “2015 was a fantastic year for us at Kestrel Foods and what a way to enter a new year with this latest Tesco Northern Ireland deal. Our new product range will be stocked in 24 stores across Northern Ireland, strengthening our existing relationship with Tesco Northern Ireland, who we have been in partnership with since 1997.”